How Powersports Dealers Increase ATV & UTV Sales with Free Trailer Access

Your customer just picked out a $7,000 Polaris Ranger. They're ready to buy. Then reality hits:

"I drove my SUV. How am I supposed to get this home?"

This scenario plays out dozens of times per month at powersports dealerships. Customers want the ATV or UTV, but they don't own a truck or trailer. The sale stalls, they leave to "figure it out," and 80% never come back.

Here's how providing free trailer access through Moovalot turns "I'll think about it" into "I'll take it today."

The Powersports Transportation Problem

According to industry data, 35% of powersports buyers don't own a truck or trailer when they walk into your showroom.

Common customer profiles:

• Weekend warrior: Owns an SUV, no trailer hitch
• First-time buyer: Doesn't realize they need a trailer
• Urban buyer: Lives in apartment, can't store a trailer
• Impulse buyer: Came to browse, fell in love, drove sedan

When these customers hit the "how do I get this home?" wall, you have three bad options:

1. Offer delivery ($200-400): Customer balks at extra cost, especially on smaller ATVs
2. "Come back with a truck": They rent a U-Haul, stop by competitor, buy there instead
3. "Let me think about it": Translation: "I'm going to buy online where delivery is included"

All three options lose you the sale today. And in powersports, impulse matters — 68% of ATV/UTV sales happen same-day.

The Solution: Free Trailer with Purchase

Moovalot partners with powersports dealers to offer customers free 4-hour trailer rentals with qualifying purchases.

How It Works

1. Customer selects ATV, UTV, or motorcycle
2. During checkout, you say: "We include a free trailer rental so you can take it home today"
3. Hand customer a card with promo code
4. Customer drives to nearest Moovalot location (typically 5-10 minutes)
5. Scans QR code on trailer, unlocks via app
6. Loads vehicle, drives home
7. Returns trailer within 4 hours to any Moovalot location

Total time added to your sale: 30 seconds

What You Pay

Instead of offering $300 delivery (which customers reject), you subsidize a $40-50 trailer rental (which customers love).

Example: Polaris Sportsman 570 Sale

ROI: You spend $45 to close a $7,999 sale that otherwise walks out the door.

Plus, customers who can take the vehicle home today are more likely to buy accessories on the spot (helmets, covers, tie-downs).

Real Results: Houston Powersports Dealer

Dealer: Multi-brand powersports dealer in Katy, TX
Brands: Polaris, Can-Am, Honda, Yamaha
Partnership start: January 2026

The Problem

• 30% of ATV/UTV buyers didn't own a truck
• Sales team spent 10-15 minutes per customer explaining trailer rental options
• Customers left to "rent a trailer" and never returned
• Lost an estimated 15-20 sales per month

The Solution

• Partnered with Moovalot (Tier 2: Co-Marketing)
• All ATV/UTV purchases over $3,000 include free 4-hour trailer
• Window decals: "Free Trailer Rental with Purchase"
• Counter cards at point of sale

Results (First 90 Days)

Owner quote: "We used to lose 2-3 sales a week because people couldn't haul. Now we close every deal on the spot. The free trailer pays for itself 10x over."

What Vehicles Fit in a 5x8 Trailer?

Moovalot's 5x8 utility trailers (3,500 lb capacity) handle most powersports vehicles:

ATVs (All Fit)

• Polaris Sportsman (all models)
• Honda Rancher, Foreman
• Yamaha Grizzly, Kodiak
• Can-Am Outlander
• Kawasaki Brute Force

UTVs (Most Fit)

• Polaris Ranger 570, 1000 (under 7' long)
• Can-Am Defender
• Honda Pioneer 520, 700
• Kawasaki Mule SX, PRO-MX
• Yamaha Viking (some models)

Note: Larger UTVs (Polaris Ranger Crew, RZR 4-seaters) may be too long. Check dimensions.

Motorcycles (All Fit)

• Sport bikes (600cc-1000cc)
• Cruisers (Harley Sportster, Softail)
• Adventure bikes (BMW GS, Africa Twin)
• Dirt bikes (all sizes)

How to Market Free Trailer Access

When you partner with Moovalot, we provide marketing materials:

In-Store Signage

• Window decals: "Free Trailer Rental with ATV/UTV Purchase"
• Showroom posters: Step-by-step visual guide
• Counter cards: Hand to customers at checkout

Sales Script

Train your sales team to mention it early:

Customer: "I love this Ranger, but I drove my Explorer today. I don't have a trailer."

You: "No problem! We include a free 4-hour trailer rental with purchase. You'll drive 5 minutes to our partner location, scan a QR code, and the trailer unlocks instantly. Take it home, unload, and return the trailer within 4 hours. It's that easy."

Customer: "Really? That's perfect. Let's do it."

Online Marketing

• Add "Free Trailer Rental Included" badge to website product pages
• Mention in Facebook/Instagram ads: "Can't haul? We've got you covered."
• Include in email campaigns: "Buy today, take it home today — free trailer included"

Partnership Tiers for Powersports Dealers

Tier 1: Pay-Per-Use

Cost: $40 per 4-hour trailer rental
Best for: Dealers selling 10-20 ATVs/month
How it works: Purchase promo codes in batches of 10

Tier 2: Co-Marketing Partner

Cost: $30 per trailer rental
Best for: Dealers selling 20-40 ATVs/month
How it works: Display Moovalot signage, get discounted rate

Tier 3: On-Site Trailer Parking

Cost: $25 per trailer rental
Best for: High-volume dealers (40+ ATVs/month)
How it works: Moovalot parks 2-3 trailers on your lot, customers pick up immediately

Common Questions from Powersports Dealers

Q: What if the customer damages the trailer?

A: The customer is responsible under Moovalot's rental terms. Your dealership has zero liability.

Q: What if a customer doesn't return the trailer?

A: Moovalot handles all late returns and fees. Not your problem.

Q: Can we offer trailers for used vehicle sales too?

A: Absolutely. Most dealers extend the offer to any purchase over $2,500 (new or used).

Q: Do we need to train staff?

A: Yes, but it's simple. We provide a 10-minute training video. Your team learns to hand out promo code cards — that's it.

Q: What if we're not near a Moovalot location?

A: We're expanding across Houston. Current coverage: Katy, Cypress, Conroe, College Station. If you're outside these areas, contact us — we prioritize expansion near high-volume partners.

Ready to Stop Losing ATV Sales?

If you're a powersports dealer in Houston losing sales because customers can't haul, free trailer access is the easiest fix.

Contact us today to set up your partnership:

📧 Email: partners@moovalot.com
📞 Phone: 1-800-MOOVALOT
💬 Subject line: "Powersports Dealer Partnership"

Include:

• Dealership name and location
• Brands you carry
• Estimated monthly ATV/UTV sales

We'll respond within 2 business days with a custom proposal and have you offering free trailers within a week.

Don't lose another $8,000 sale because a customer drove a sedan.